Select Page

Digital Marketing Strategy for an IoT Lighting Company



Services Provided:
Digital Marketing Strategy for an IoT Lighting Company

Synconext approached us to help them with digital marketing and in particular to improve brand recall. After studying their business and the audience, we zeroed in on email marketing as the first low hanging fruit.

While we created content and set up their email marketing, we also began work with them on devising a comprehensive digital marketing strategy with understanding who their audience and buyers are. For this, we conducted multiple sessions and workshops with their sales teams, to identify different types of buyers, profile them and dig deeper into each type to ultimately create buyer personas.

Pixelmattic Buyers_persona workshop activity

We then helped Synconext create a brand voice and tone deck for all future marketing efforts.

Client   Testimonial

image
Vishal Jain

CEO

See other similar projects we've worked on


Digital Strategy and Consulting for an EdTech company

The Explorers Lab has approached us to revamp and manage its website. We…

Repositioning an Interior Design Firm with a new Website

The design and the copy of the website was crafted with the end…

Smooth Rides & Seamless Sites: Pixelmattic’s Support for EV Scooter Manufacturer’s Web Presence

Ather Energy, a pioneering name in the electric vehicle (EV) industry, is an…

Let's help you provide clarity in this complex digital landscape

Schedule a call